Discovering the wisdom in herbs: China's online TCM campaign launches in Nanyang
“中意中国 一草一世界”中医药文化传承网络主题宣传活动在南阳启动

On the morning of October 23, the online campaign "In Love with China: The Wisdom in Herbs" was officially launched at Zhongjing Academy in Nanyang city of Central China's Henan province. Journalists, overseas influencers, and promoters of traditional Chinese medicine (TCM) culture gathered in the hometown of the legendary Medicine Sage Zhang Zhongjing to trace the roots of TCM and explore innovative ways to preserve and develop this ancient heritage.
10月23日上午,“中意中国 一草一世界”中医药文化传承网络主题宣传活动在南阳市仲景书院启动。来自中央及地方主流媒体记者、海外文化使者及河南中医药文化推荐官齐聚医圣张仲景故里南阳,共溯中医药文化根源,探寻传统中医药传承发展的创新举措。
Over the following three days, the delegation will visit Nanyang city as well as Nanzhao, Xixia, and Neixiang counties. Their focus will be on topics such as the growth of new productive forces in the TCM industry and the cultivation of innovative TCM talent. Through field research, they will gain an in-depth understanding of the dynamic development of TCM across Nanyang.
据了解,在接下来的3天时间,采风团将赴南阳市区、南召县、西峡县、内乡县等地,深入宣传报道中医药产业新质生产力发展、中医药创新人才培育等内容,从一株株中草药背后的产业与医学传承,瞥见宛城大地中医药发展的无限活力。